Creative Brief

This card deck will be created for 4 different groups of Wildlife Researchers, meant to be passed out at the Wildlife Society Conference at the Wyndham Hotel in Florida. The four groups consist of Herpetologists, Entomologists, Ornithologists, and Ichthyologists. The cards will function as a conversation piece, as well as, a way to create bonding between the different divisions of wildlife researchers. The tone will overall consist of an earthy and organic vibe, in order to combine their field of work with the environment they work in. The goal of the design is to create a harmonious combination between the four different fields of research, using organic shapes and earthy tones.

Communication Goal

To cohesively combine 4 different fields of research into a deck of playing cards, through the creation of an organic and earthy design.